Armedina
Marketing Strategy
Brand Identity
Graphic Design
Product Design
Aronia Treasure is a premium cold-pressed juice made from wild-grown aronia berries. Known for its high antioxidant content and natural composition, it offers a powerful, health-boosting experience.
The project focused on creating a distinct brand identity and marketing strategy to introduce Aronia Treasure to the U.S. market. It included sustainable packaging, impactful graphic design, and cohesive product presentation, all emphasizing its health benefits, origins, and superior quality. This approach was key in positioning Aronia Treasure as a top health product, appealing to health-conscious consumers seeking premium, natural options.