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ChickSupreme

ChickSupreme
Type:
Client Project
Organization:

ChickSupreme

Year:
2018
Scope:

Brand Identity
Graphic Design
Product Design
Marketing Strategy

Overview:

ChickSupreme is a fast-food brand specializing in chicken-based meals, offering a fresh, modern take on comfort classics. The menu features burgers, crispy chicken pieces, salads, wraps, tacos, fries, and beverages, catering to diverse tastes with a focus on quality and flavor.

 

The visual identity reflects the brand’s simplicity and vibrancy, anchored by a distinctive logo, a stylized chicken crafted from the initials “C” and “S.” This minimal yet memorable design extends across packaging, graphics, and the website, creating a cohesive and recognizable brand experience. Combined with a targeted marketing strategy, ChickSupreme delivers a bold and appealing presence in the fast-food market.

Predrag Milovanovic

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